Plain-English advice on getting found on Google and winning more enquiries, from the Fylde Coast.https://www.inkon.co.uk/https://www.inkon.co.uk/blog/ai-agents-will-be-your-customers/https://www.inkon.co.uk/blog/ai-agents-will-be-your-customers/Within a year or two, a chunk of your enquiries will come from AI agents checking you out before any human does. What Google announced, and how to make sure the machine recommends you, not the firm down the road.Sat, 25 Jul 2026 12:00:00 GMThttps://www.inkon.co.uk/blog/geo-agency-red-flags/https://www.inkon.co.uk/blog/geo-agency-red-flags/AI SEO, GEO, AEO, whatever they call it this month, the pitch is always 'pay us and ChatGPT will recommend you'. Fifteen years in SEO, here are the red flags that tell you an AI-search agency is selling smoke.Fri, 24 Jul 2026 12:00:00 GMThttps://www.inkon.co.uk/blog/how-to-get-more-google-reviews/https://www.inkon.co.uk/blog/how-to-get-more-google-reviews/Reviews now turn on recency, not volume, and the rules changed in 2026. A plain guide to asking the compliant way, making it one tap, and handling a bad review without making it worse.Fri, 24 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/how-to-build-a-business-for-ai/https://www.inkon.co.uk/blog/how-to-build-a-business-for-ai/Bolting AI onto how you already work is the wrong move. The thought experiment that shows what an AI-first business looks like, and the one place to start.Thu, 23 Jul 2026 12:00:00 GMThttps://www.inkon.co.uk/blog/vanity-metrics-seo/https://www.inkon.co.uk/blog/vanity-metrics-seo/Domain Authority up, 847 keywords, every arrow green, and no clue whether any of it brought work. Most of those numbers are estimates from a simulation, not what happened at Google. Here is which ones actually connect to a customer.Thu, 23 Jul 2026 07:00:00 GMThttps://www.inkon.co.uk/blog/ai-content-sounds-like-you-2026/https://www.inkon.co.uk/blog/ai-content-sounds-like-you-2026/AI can write copy that ranks. The hard part is making it sound like you, not like every other AI. How to strip the tells and teach it your voice.Thu, 23 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/faq-page-for-ai-2026/https://www.inkon.co.uk/blog/faq-page-for-ai-2026/Google switched off FAQ rich results in 2026, but a plain FAQ page is now one of the best things you can build for AI search. Why, and how to write one that recommends you.Wed, 22 Jul 2026 12:00:00 GMThttps://www.inkon.co.uk/blog/google-ai-guide-what-you-dont-need-2026/https://www.inkon.co.uk/blog/google-ai-guide-what-you-dont-need-2026/Google published its official AI-search guide in 2026, and it quietly says you have been sold things you do not need. What actually works, and what to stop paying for.Wed, 22 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/how-fast-should-your-website-be/https://www.inkon.co.uk/blog/how-fast-should-your-website-be/Faster than it probably is. A slow site loses visitors and rankings at once. What fast enough means, what makes sites slow, and how to check yours for free.Tue, 21 Jul 2026 12:00:00 GMThttps://www.inkon.co.uk/blog/you-might-not-need-a-website-yet/https://www.inkon.co.uk/blog/you-might-not-need-a-website-yet/A web designer telling you to hold off. If you are rushed off your feet on word of mouth, there are cheaper wins first. When a website actually earns its place.Tue, 21 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/who-owns-your-website/https://www.inkon.co.uk/blog/who-owns-your-website/You paid for your website, but do you own it? The domain, the site, your Google listing. How to check in ten minutes, and why it only bites when it is too late.Sun, 19 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/how-to-choose-the-best-web-designer/https://www.inkon.co.uk/blog/how-to-choose-the-best-web-designer/An honest comparison of the four ways to get a website built - freelancer, agency, DIY builder, subscription - and the questions that force the truth out of any of them.Sat, 18 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/facebook-page-is-not-a-website/https://www.inkon.co.uk/blog/facebook-page-is-not-a-website/A Facebook page used to be enough. Not any more. When people ask Google or AI who to use, they read websites, not locked-in social feeds. Why you need a site you own.Fri, 17 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/three-jobs-local-website/https://www.inkon.co.uk/blog/three-jobs-local-website/Before the nice design, your website has three jobs: be found, be believed, and be easy to ring. Get them in that order or the polish is just an expensive way of being invisible.Wed, 15 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/what-puts-people-off-making-an-enquiry/https://www.inkon.co.uk/blog/what-puts-people-off-making-an-enquiry/The friction that loses ready customers before you ever see them: slow replies, slow sites, thin reviews. The real, sourced data on what each one costs, and the simple fixes.Sun, 12 Jul 2026 12:00:00 GMThttps://www.inkon.co.uk/blog/dead-social-account-costing-you-work/https://www.inkon.co.uk/blog/dead-social-account-costing-you-work/Google is now putting your social feed on your Business Profile, right where customers check you out after an AI recommends you. Why a dormant account reads as a dead business, and what to post instead.Sun, 12 Jul 2026 11:00:00 GMThttps://www.inkon.co.uk/blog/let-google-pick-your-keywords/https://www.inkon.co.uk/blog/let-google-pick-your-keywords/A free 20-minute Google Business Profile tip: pull the exact search terms Google already logs for you, add them to your services, and mirror them with pages on your website.Sun, 12 Jul 2026 10:00:00 GMThttps://www.inkon.co.uk/blog/google-review-rules-2026/https://www.inkon.co.uk/blog/google-review-rules-2026/How you're allowed to collect Google reviews changed in 2026, and Google now strips offending ones with AI. What you can still do, what gets reviews deleted, and how to stay compliant.Sun, 12 Jul 2026 09:00:00 GMThttps://www.inkon.co.uk/blog/business-description-ai-reads/https://www.inkon.co.uk/blog/business-description-ai-reads/For years your Google Business Profile description did nothing for rankings. Now AI reads it to decide what to say about you. How to rewrite it plainly, with three before-and-after examples.Sun, 12 Jul 2026 08:00:00 GMThttps://www.inkon.co.uk/blog/google-just-made-social-media-measurable/https://www.inkon.co.uk/blog/google-just-made-social-media-measurable/Google Search Console now shows real search data for your Instagram, TikTok, X and YouTube posts. What it means, why it matters for getting named in AI answers, and how to set it up in two minutes.Wed, 08 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/google-business-profile-what-moves-the-needle/https://www.inkon.co.uk/blog/google-business-profile-what-moves-the-needle/The handful of things that genuinely move a Google Business Profile up the local map: your category, reviews, and the boring bits most businesses skip.Tue, 07 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/is-blogging-dead-2026/https://www.inkon.co.uk/blog/is-blogging-dead-2026/'Is blogging dead?' Not if you sell a product or service. The three reasons your blog isn't working, plus the 2026 tactic (fan-out and schema) almost nobody's using yet.Tue, 07 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/your-business-a-year-from-now/https://www.inkon.co.uk/blog/your-business-a-year-from-now/INKON's founder on where business is heading: AI given the keys to do the work, a Business Brain it runs on, and the graft handed off so you get your time back.Tue, 07 Jul 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/do-you-need-wordpress/https://www.inkon.co.uk/blog/do-you-need-wordpress/Most local business websites run on WordPress, a page builder and a stack of plugins - and pay a monthly fee just to stop it all breaking. Here's what that treadmill actually costs.Fri, 12 Jun 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/from-letraset-to-ai/https://www.inkon.co.uk/blog/from-letraset-to-ai/Printing plates at fifteen, Harrods by 2001, two Google penalties survived. INKON's founder on thirty years of getting businesses noticed - and what that means for yours.Fri, 12 Jun 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/first-reply-wins-local-enquiries/https://www.inkon.co.uk/blog/first-reply-wins-local-enquiries/Most local jobs go to whoever answers first, not whoever quotes lowest. What the response-time research means for a small business - and how to be first without living on your phone.Thu, 11 Jun 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/how-to-show-up-on-google-local-business/https://www.inkon.co.uk/blog/how-to-show-up-on-google-local-business/The five things Google actually checks before it shows a local business - and the order to fix them in. No jargon, no tools to buy, written for owners not marketers.Thu, 11 Jun 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/how-much-does-a-website-cost-small-business/https://www.inkon.co.uk/blog/how-much-does-a-website-cost-small-business/Real numbers, not "it depends": what small business websites actually cost in the UK, what drives the price up, and how to avoid paying for things you don't need.Wed, 10 Jun 2026 00:00:00 GMThttps://www.inkon.co.uk/blog/why-your-website-isnt-getting-you-enquiries/https://www.inkon.co.uk/blog/why-your-website-isnt-getting-you-enquiries/Five reasons local business websites fail to produce enquiries - and the one fix most businesses never think to make. Plain-English diagnosis you can run yourself today.Wed, 10 Jun 2026 00:00:00 GMT