1 You set up the Direct Debit through the plan link. That is the go-ahead, and it collects your first month. Direct Debits take a few working days to clear, which holds nothing up.
2 I run the audit on your current site and your Google listing as soon as it is set up, so I know the ground before we speak.
3 We have the kick-off meeting, an hour about your business, and the build starts.
4 Month two comes from the day your site goes live, not before. You never pay a monthly fee while you are waiting for a build.
Subscribing? The website build is included in any plan. Paying as you go? Add a plan month-to-month -
you already own the build. No plan includes third-party marketing software. Anything you want
to run yourself is yours to choose and pay for, an email platform like Mailchimp being the usual one, and I will
set it up and write into it. The scheduling tools I use to post on your behalf are on me.
Side by side
What is in each plan.
Side by side
What you get
Launch£99/mo
Grow£249/mo
Accelerate£449/mo
Website included (subscribe route)
Five-page Starter
Growth multi-page
Growth multi-page
Hosting, support and unlimited changes by email
✓
✓
✓
Violet answers enquiries in seconds - £200 a year on its own
✓
✓
✓
Google Business Profile kept right
✓
✓
✓
Your blog managed - written & published for you
-
2 a month
4 a month
Google Business posts - posted for you
-
✓
Weekly, automated, from month 2
Social strategy + 20 social posts a month
-
Prepared for you
Automated and posted for you
Digital business card
-
One card
All your staff
The jobs form - send work in from your phone
-
✓
✓
Monthly email newsletter (you provide the platform)
Strategy session - an hour on video, credited against any build or plan within 30 days
£95
Extra page
£75
Blog setup - architecture + 2 posts
£200
Blog posts
£25 each
Logo design or refresh
£150
Review generation setup
£125
Email capture + welcome email
£100
AI lead response (pay-as-you-go sites)
£200/year
Google listing management - your Google Business Profile kept fresh for you
£150/year
Own domain, sorted for you
from £15/year, at cost
Online payments - take deposits, booking fees or invoices online
on enquiry
One exclusion: I don't build full online shops. That is a Shopify specialist's job and I'll happily point you to one. Taking a deposit or getting paid for a service online is different, and that is a simple add-on.
Need more than Accelerate? Bolt it on.
Plans deliberately stop under £500 a month - past that you pick the extras that earn, rather than
paying for a bigger badge. Which links, and how many, is agreed after the free ranking check and
before any work starts.
Digital PR / press release
Your news written up properly and put in front of the press.
from £250 each
Priority support + strategy review
Jump the queue for changes, with a proper sit-down on strategy every quarter.
£75/month
Link building
Earned links from real sites, written and placed for you. Which ones, and how many, agreed after the free ranking check.
from £120 per link
Digital business card
A card that lives on their phone: one tap saves your details, books a call, opens your Google reviews. Included on Grow and Accelerate.
Every plan is the same thing underneath: a website that is never left alone. Thirty years of design,
search and conversion experience, the judgement that has survived every Google shake-up since 2011,
looking at your site, your rankings and your reviews, month after month. The systems handle the
repetitive work, which is why this costs what it does instead of agency money. The judgement is
mine. That is what you are paying for:
outcomes, not hours. Not hosting - attention.
What I mean by SEO
Not a monthly invoice and a report full of numbers. The site built so Google and the AI tools can read it, a page for every
service and every town you cover, plain sentences about what you do and what it costs, and your Google Business Profile kept
right. No bought links, nothing I would be embarrassed to describe to you. The whole of it, in plain English:
how search works now, and the monthly work.
Line by line
What a web design agency quotes for, and what happens to each line here.
The items on the quotes the ranking agencies give, against the plan. Same five pages, no meter running.
What most agencies quote forWith INKON
Website design and build
From £1,500 to £2,000 and up, quoted up front
Included in the plan
Hosting, SSL and backups
£10 to £30 a month
Included
Maintenance and updates
£30 to £100 a month, to keep the software standing
Nothing to maintain, so nothing to pay
Changes and small fixes
£50 to £80 an hour, on the clock
Made in minutes, never billed
On-page SEO
A setup fee, or a retainer
Every page, from day one
Google Business Profile
A monthly management fee
Kept right, every month
A chat assistant that replies
£20 to £46 a month per tool
Violet, INKON's AI assistant, included
Blog posts and social content
Per post, or a content retainer
On Grow: two posts, Google posts and twenty social posts a month
A report on what moved
Rarely offered
Plain English, every month
All of it, for a fixed monthly price. From £99 a month, six months minimum then month to month, baked into how the
website is built from day one. Year one, site only, usually runs £1,860 to £2,700 at an agency. Here it is £1,188 with everything above.
Pricing questions, answered straight
How much does a website cost with INKON?
Two routes. Subscribe from £99 a month and the build is included - the full Growth multi-page build comes with the Grow plan at £249. Or pay as you go: £800 for a five-page Starter Site, yours outright from day one, with plans optional and month-to-month. Not ready for either? A one-page Presence site starts at £150 a year, hosting included, the simplest way to get online, and it upgrades when you are.
What's the difference between the £150-a-year site and the £99-a-month plan?
Easy to mix up, so here it is plainly. The £150-a-year Presence site is a smart one-page website with hosting included, the simple way to be online and get found locally, rented while you subscribe. The £99-a-month Launch plan is a five-page website that is actively managed: AI lead response answering enquiries in seconds, your Google listing and rankings looked at every month, and small changes whenever you need them. Put simply: Presence gets you found; Launch keeps working at it for you. Most people start on one and move up when they are ready.
What’s the catch with “build included” at £99 a month?
A six-month minimum term, then it rolls monthly with a month's notice. INKON hosts and owns the site while you subscribe, and your first month is the only up-front cost. Pay the year in advance and you get two months free.
Who owns the website?
Pay as you go: you, from day one - files, content, domain. Subscription: INKON owns and hosts the build while you subscribe. Stay six months or more and, if you later leave, the standard (static) version of your site is yours to keep at no extra cost - the Violet AI features stay with INKON. Presence works like the subscription: INKON hosts and owns the one-page site while you pay the £150 a year, with no free static hand-over (there is no build cost to recover) - to own a site outright you move up to a £800 Starter Site or a plan. Your domain and content are always yours.
Pay-as-you-go plans are month-to-month - cancel whenever. Subscriptions have a six-month minimum term, then roll monthly with a month’s notice. Pay the year up front and you get two months free.
Is it cheaper if I pay for the year?
Yes. Commit to 12 months, paid up front on Launch or Grow, and you get two months free: £990 a year on Launch instead of £1,188, £2,490 on Grow instead of £2,988 - around 17% off. Two months of growth on the house, paid once and done.
Are there any other costs?
Your domain name (typically £10-15 a year) is the only thing I recommend you always own and pay for directly. If you have not got one yet, no problem: I sort it for you at cost, and it is yours. Hosting is included on every plan and on Presence. One-off extras are on the add-ons menu, priced before any work starts.
Not full online shops, no. I focus entirely on websites that win enquiries, calls and bookings for service businesses, which is what the whole system is built around. If you simply want to get paid online (a deposit, a booking fee or an invoice), I can add simple, secure payments as an add-on. For a proper store with a product catalogue, a specialist like Shopify is the better fit, and I will gladly point you to one.
Ready when you are
Book a call, or start today.
Twenty minutes on the phone and you will know which plan fits, even if the answer is the cheapest one or
none of them. Ready already? Set up the Direct Debit and I will be in touch the same day: the audit first,
then the kick-off meeting, then the build.